Understanding Millennials a Guide to Working With Todays Generation

Not so long ago, the television held a prominent place in virtually every American living-room. If brand marketers wanted to sell a product, TV was their most influential vehicle. These days, viewership is dwindling, and the established networks are fading into obscurity. Today, more is spent on digital advertisement than on TV-based promotions. Of all the video websites, YouTube is by far the most popular and lucrative. What’s more, it is inspiring millennials.


No one is foolish enough to believe that they are the only one watching a particular YouTube channel at any given time. Even so, a savvy YouTuber can draw each user in, making them feel unique and appreciated. Whether they are promoting a make-up line or taking the viewer along with them on a family trip, the best YouTube channel owners know how to make the experience very personal.


This intimate feeling also makes it possible for famebit youtubers to influence the way their followers feel. If you have any doubts about this, simply do a search on YouTube for “promposal.” You will be treated to a seemingly infinite selection of recorded requests for dates to that all-important rite of high school passage, and you will probably celebrate right along with the askers when the answer is “yes.”


If you have a message to transmit or a career to promote, YouTube can be harnessed to help you accomplish your goal. Consumers love to be amused and challenged, and they also value well-researched, integrity-based information such as product unboxings and how-to videos. The best YouTube sites, such as L.A.-based musician and entrepreneur Nick Gross’ YouTube channel, engage their followers in as many ways as possible.


The most popular YouTube channel owners are not afraid to take risks. After all, the site receives 300 hours of new video each minute, and about 5 billion videos are viewed every day. Staying relevant amid this digital onslaught is a definite challenge that the best YouTubers take on by keeping their content fresh and dynamic. To that end, they monitor their channel regularly, providing frequent updates and interacting with their followers. They do not view YouTube as a waste of time or a mere source of amusement; to many, it truly is their bread and butter.

Thanks to the internet and the mobile devices that use it as a platform, old-school television is taking a back seat. Savvy millennials have recognized this fact and are using it to their advantage. In all likelihood, this trend will only continue in the years to come.

What Can be Used for Collateral to Secure a Loan

A hard money loan is a form of financing that requires pledging collateral in order to receive the funding. In many cases, this type of loan is offered by a group of private investors rather than a traditional banking institution. There are times when seeking out a person or group in specific hard money lender service areas makes a lot of sense. Here are a few examples of when you would want to seek this type of financial arrangement.

You Need Money to Pay Off Back Taxes 

The tax authorities have made it known that you owe a significant amount of back taxes. The problem is that you don’t have the cash to pay off the debt. While you could work with the authorities to come up with a payment plan, the penalties and interest will inflate the debt considerably.

Opting for a hard money loan using an acceptable asset as security is a better way to deal with the debt. The interest rate will be more competitive and you don’t have to worry about additional fees and penalties being assessed every month. Best of all, there is no chance of your wages being garnished and your employer finding out that you owe those back taxes.

You’re Flipping a Property 

You’ve found a distressed property in a desirable location. With some updates and repairs, it should generate quite a profit. The only problem is that you don’t have money for the purchase or the repairs.

Since the property happens to reside in one of the local hard money lender service areas, approach a lender and outline your plan. Assuming the lender sees the potential to flip the property as a good risk, you could have the money in hand in a matter of days.

You’re Facing Foreclosure 

You’ve had some financial difficulties over the last couple of years and still have one more to face. With the mortgage company about to foreclose on the home, seeking a hard money loan makes sense. While traditional bankers are unlikely to help, the right hard money lender will look past the immediate state of your credit and focus more on what you’ve been doing to get back on an even financial keel. If the lender believes you are heading in the right direction, the money to avoid foreclosure will be yours.

You Need Investment Capital to Get In On a Great Deal 

There’s an opportunity to get in on a great investment, but you don’t have the cash to participate. The proceeds from a hard money loan could be the answer. Depending on the lender’s perception of the deal, you could have the money in no time. Make sure you can repay the debt even if the investment turns out to not do as well as you hoped.

There are more reasons to seek financing in hard money lender service areas. If you think this type of financing would be best, talk with lender today. You could have the cash needed a lot sooner than you expected.